Turning Passion into Profit: Vida Robinson’s Entrepreneurial Journey

Turning Passion into Profit with Vida Robinson
In this episode of Women of Color: An Intimate Conversation, Vida Robinson shares how she built a creative empire by turning her passions into three thriving businesses: DREAM Holiday (luxury décor), Én Board Charcuterie (gourmet grazing boards), and Pawtastik Pupz (all-natural pet treats).
From spotting market gaps to trusting her creative instincts, Vida’s journey is a masterclass in entrepreneurship, resilience, and innovation. If you’re looking for inspiration to transform your passion into profit, this episode is a must-listen!
Turning Passion into Profit: Vida Robinson’s Creative Empire
Episode 180
🎧 New Episode Alert! In this electrifying episode of Women of Color: An Intimate Conversation, Deneen L. Garrett sits down with Vida Robinson, a powerhouse entrepreneur who has transformed her passions into THREE thriving businesses:
🎄 Dream Holiday ~ Luxury holiday decor
🧀 Onboard Charcuterie ~ Artful charcuterie boards
🐾 Pawtastik Pupz ~ All-natural pet treats
From dazzling holiday displays to exquisite charcuterie boards and custom-made treats for our furry friends, Vida is proving that creativity and business go hand in hand!
🔗 Watch & Listen on YouTube | Listen on Apple | Any platform
Do you want more out of life? Are you ready to live boldly in pursuit of your dreams?
Today’s episode sponsor is Deneen L. Garrett LLC. Deneen, Founder & CEO, is a Passionate, Innovative, Executioner (P.I.E.) who elevates the voices of women of color and empowers them to Live a Dream Lifestyle™ through podcasting, speaking and coaching.
Deneen is a Women’s Motivational Speaker, the Creator & Host of the Women of Color: An Intimate Conversation (formerly An Intimate Conversation with Women of Color) Podcast, which she launched in 2020 and a Dream Lifestyle Coach.
Deneen specializes in helping women of color who want more out of life live boldly to create a dream life.
Hire Deneen For: Speaking Engagements (In-Person & Virtual): Leadership Development | Empowerment Speaker | Fireside Chats | Keynotes | Panels | Workshops
Signature Talks: How to Live a Dream Lifestyle™ | The Power in the Pause | Recognize Your Path and Rise Up!
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🎄 The Birth of Dream Holiday ~ When Passion Meets Purpose
Vida’s entrepreneurial journey started with a spark of nostalgia—her deep-rooted love for holiday decor, passed down from her mother. But she wasn’t just decorating for fun; she saw a gap in the market.
👗 Mannequin Christmas Trees? You won’t find those in stores! Vida turned this unique idea into a sought-after luxury brand with handcrafted designs that now sell out on Etsy!
🔥 Vida’s Pro Tip:
"If there’s something you love but can’t find, CREATE it. That’s where your business begins."
Prefer to watch on YouTube
🧀 Onboard Charcuterie ~ The Unexpected Business That Took Off!
Would you believe Vida’s second business started as a date night challenge?
🍷 What began as a fun experiment in food artistry quickly became a full-fledged charcuterie business—with Vida catering for weddings, parties, and luxury events!
🎨 The Art of Charcuterie:
"The board is like a canvas. I don’t just put food on it—I design it."
🐶 Pawtastik Pupz ~ From Human Delights to Furry Friends
Vida’s creativity doesn’t stop at humans—she’s bringing luxury experiences to pets too!
🐾 Pawtastik Pupz was born when Vida and her daughter saw a huge demand for premium, all-natural pet treats. Now, pet parents everywhere are ordering custom treats for their pups’ birthdays, holidays, and just because!
👀 Trending Now: Custom PAWcuterie Boards ~ Because pets deserve gourmet, too!
💡 Key Takeaways: Vida’s Blueprint for Business Success
🚀 1. Don’t Wait—Just Do It!
"I don’t wait around for anybody. I just do it."
🎯 2. Find the Gaps
Vida saw opportunities where others saw limits—that’s how she built three unique businesses.
🔥 3. Trust the Vision
"Sometimes God or the universe tells you first, and then you work into it."
💡 4. Educate Your Customers
Clients don’t always know what they want or need—show them your value.
🤝 5. Collaboration is Key
From holiday decor to pet treats, Vida built her businesses through networking, partnerships, and word of mouth.
🗣️ Standout Quotes
📌 "The board is like a canvas." (00:07:20)
📌 "Those details really matter. It matters to me, and it should matter to you." (00:24:18)
📌 "Don't wait. Just do it." (00:35:36)
🌟 Connect with Vida Robinson
💻 Website: www.dreamholidayllc.com
📲 Instagram: @PawtastikPupz
🛍 Shop on Etsy: Pawtastik Pupz Store
About the Podcast
Women of Color: An Intimate Conversation (An Intimate Conversation with Women of Color) is a podcast about women empowerment stories and for Women of Color who want more out of life. This show is for women who have had enough and want change, especially those who have been waiting to choose themselves and live boldly.
In each inspiring episode, hear from women from different backgrounds, countries, and ages who have embarked on personal journeys, sharing their stories of empowerment, overcoming, and their path to living a dream life (style).
How to Live a Dream Lifestyle Series:
- How to Live a Dream Lifestyle™: The Overview - Empowering Women of Color Through Podcasting
- How to Live a Dream Lifestyle™: Dream
- Dream Life: Living a Dream Lifestyle: Step 3 - Decide
- In Charge: Dream Series - Drive Towards Your Dream Lifestyle
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Ready to turn your passion into profit? 🎙️✨ Don’t just dream it—DO it! Listen to Vida Robinson’s inspiring journey and take the first step toward your own creative empire.
🔗 Listen now and subscribe for more empowering stories!
💬 Join the conversation in the comments—what passion are you ready to turn into profit?
📢 Share this episode with someone who needs this inspiration!

Vida Robinson
CEO & Visionary
Én Board Charcuterie is an extension of my holiday brand, DREAM Holiday, which is ultimately a “one stop shop” for all of your holiday needs. DREAM Holiday specializes in custom holiday décor for residences and businesses. Én Board Charcuterie is an added service line, specializing in charcuterie boards, grazing tables, and PAWcuterie (charcuterie for pets). It’s an overall extra, special, festive touch that can be added to customers’ holiday orders, as well as for any given occasion year-round.
DREAM Holiday is more artistic on a seasonal, home décor level. Én Board Charcuterie is artistic in the food category. However, what both brands have in common is that they both provide me the creative space to go through the journey of executing artistic visions, play with color palettes on blank canvases, and wow customers with the outcome of my final masterpieces.
More recently, I've added a spinoff brand to Én Board Charcuterie: Pawtastik Pupz, which is a duo entrepreneurship with my 16 year old daughter bringing your beloved pets ALL natural pet treats - GUARANTEED to go along with my PAWcuterie Boards. So far, we've been getting great feedback and reviews. We can be found on Instagram and Facebook, and orders can be placed online on Etsy:
Pawtastik Pupz
Instagram:
www.instagram.com/PawtastikPupz
Facebook:
https://www.facebook.com/profile.php?id=61573129612194
Etsy - ORDER ONLINE NOW:
https://pawtastikpupz.etsy.com